{"id":8295,"date":"2025-08-27T12:53:19","date_gmt":"2025-08-27T12:53:19","guid":{"rendered":"https:\/\/support.spoki.com\/docs\/uncategorized\/guida-pratica-per-creare-ottimizzare-e-approvare-template-whatsapp-con-spoki-e-chatgpt\/"},"modified":"2025-08-29T08:10:43","modified_gmt":"2025-08-29T08:10:43","password":"","slug":"guida-pratica-per-creare-ottimizzare-e-approvare-template-whatsapp-con-spoki-e-chatgpt","status":"publish","type":"docs","link":"https:\/\/support.spoki.com\/en\/docs\/strategies\/guida-pratica-per-creare-ottimizzare-e-approvare-template-whatsapp-con-spoki-e-chatgpt\/","title":{"rendered":"Practical Guide to Creating, Optimizing, and Approving WhatsApp Templates with Spoki and ChatGPT"},"content":{"rendered":"\n<p>Creating and Managing WhatsApp Templates<br>WhatsApp must approve messages sent to customers before they are responded to. To increase the chances of approval and maximize communication effectiveness, follow these guidelines.<br>Message Structure<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Greeting + Introduction:<\/strong> Specify who you are and which company you represent (e.g., \u201cHi %%FIRST_NAME%%, this is Emanuela from Spoki\u201d).<\/li>\n\n\n\n<li><strong>Clear and Concise Content:<\/strong> Get straight to the point without overly long or ambiguous sentences.<\/li>\n\n\n\n<li><strong>Call-to-Action (CTA):<\/strong> Include an explicit invitation to act, preferably supported by buttons.<\/li>\n<\/ul>\n\n\n\n<p>WhatsApp Approval Rules<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use language consistent with the one selected in the template.<\/li>\n\n\n\n<li>Avoid grammatical or spelling errors.<\/li>\n\n\n\n<li>Include only complete and secure URLs (https:\/\/\u2026). Short links (<a href=\"http:\/\/bit.ly\" target=\"_blank\" rel=\"noreferrer noopener\">bit.ly<\/a>, tinyurl) and <a href=\"http:\/\/wa.me\" target=\"_blank\" rel=\"noreferrer noopener\">wa.me<\/a> links are not allowed.<\/li>\n\n\n\n<li>Comply with WhatsApp Business policies:<\/li>\n\n\n\n<li>No offensive content or duplicates of existing templates<\/li>\n\n\n\n<li>Do not request sensitive data (such as credit card numbers, documents, or IBANs).<\/li>\n\n\n\n<li>If selling goods or services, clearly indicate terms, prices, and taxes<\/li>\n<\/ul>\n\n\n\n<p>Communication Best Practices<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Personalize:<\/strong> Use the customer\u2019s name (%%FIRST_NAME%%) and, if possible, tailor content to their profile and interests.<\/li>\n\n\n\n<li><strong>Make the customer feel special:<\/strong> Emphasize that WhatsApp is a privileged channel with exclusive offers.<\/li>\n\n\n\n<li><strong>Engage:<\/strong> Emojis and images can make messages more appealing when used in moderation.<\/li>\n\n\n\n<li><strong>Timing:<\/strong> Send messages at relevant moments for the customer.<\/li>\n\n\n\n<li><strong>Analyze and Optimize:<\/strong> Monitor data (opens, responses) and improve messages over time.<\/li>\n<\/ul>\n\n\n\n<p>Using ChatGPT for Spoki<br>ChatGPT is a practical tool to write, improve, and speed up message creation:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Time-saving:<\/strong> Generates texts quickly<\/li>\n\n\n\n<li><strong>Creative ideas:<\/strong> Inspires campaigns and special occasions<\/li>\n\n\n\n<li><strong>Writing support:<\/strong> Helps overcome creative blocks and make messages more straightforward and sales-oriented<\/li>\n\n\n\n<li><strong>Optimization:<\/strong> You can provide drafts for reworking to make them more effective<\/li>\n<\/ul>\n\n\n\n<p>Tips for Use<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Make requests specific and contextualized.<\/li>\n\n\n\n<li>Ask one thing at a time.<\/li>\n\n\n\n<li>Specify the role you want ChatGPT to adopt (e.g., \u201cwrite as a marketer\u201d).<\/li>\n\n\n\n<li>Constantly personalize and refine the generated texts.<\/li>\n<\/ul>\n\n\n\n<p>Following these guidelines, your templates will have a higher chance of approval and become transparent, personalized, and effective messages for your customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating and Managing WhatsApp TemplatesWhatsApp must approve messages sent to customers before they are responded to. To increase the chances [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"doc_category":[43],"doc_tag":[],"class_list":["post-8295","docs","type-docs","status-publish","hentry","doc_category-strategies"],"year_month":"2026-04","word_count":332,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"Antonella Mingolla","author_nicename":"antonella-mingolla","author_url":"https:\/\/support.spoki.com\/en\/author\/antonella-mingolla\/"},"doc_category_info":[{"term_name":"Strategies","term_url":"https:\/\/support.spoki.com\/en\/docs-category\/strategies\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Practical Guide to Creating, Optimizing, and Approving WhatsApp Templates with Spoki and ChatGPT - Supporto Spoki<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/support.spoki.com\/en\/docs\/strategies\/guida-pratica-per-creare-ottimizzare-e-approvare-template-whatsapp-con-spoki-e-chatgpt\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Practical Guide to Creating, Optimizing, and Approving WhatsApp Templates with Spoki and ChatGPT - Supporto Spoki\" \/>\n<meta property=\"og:description\" content=\"Creating and Managing WhatsApp TemplatesWhatsApp must approve messages sent to customers before they are responded to. 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